Tell Obama to embrace the groundswell. Now.
by Josh Bernoff
Is it social? Not yet. It contains outgoing information. And it solicits your feedback. But when you tell President-Elect Obama your vision for America, your suggestion goes . . . well, I don't know where it goes. You type it in and then get the "thanks for sharing" message shown here. Will they just pick the ones they like and republish them?
Embracing applications like mystarbucksidea.com require two things to be successful. 1. everyone needs to see all the ideas. And 2. the organization has to respond -- tell what it is going to do (or not do) about the ideas.
So here's what I want you to do. Right now, go to this Web site: http://www.change.gov/page/s/yourvision. Enter your personal information. And when it asks for your vision, enter your own version of something like this.
Mr. Obama, in my vision for America, the government is responsive to the needs of citizens. Social technologies make this possible. You were very effective in mobilizing those technologies to help get you elected. Now it's time to use them to get your ideas from real Americans.
So here's what you should do. Publish all the ideas that people enter on this site. Allow us all to vote for them. And then tell us, directly, what you are going to do to address the ones that are most popular, or the best.
You have created a movement. Will you listen to the people who elected you? We'll be watching.
Remember, this will be most effective if you enter it in your own words. Let's see what happens!