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June 24, 2005

Microsoft RSS cat out of the bag

By Charlene Li

Microsoft will be making an announcement at Gnomedex on Friday about how they will integrate RSS into their products. I've been briefed and am under embargo until after their speech Friday morning. But Dave Winer spilled the beans. And Robert Scoble gives a few more hints that the announcement goes beyond just the browser. I thought you'd like to know so that you can follow the story -- the best way to do this is to watch the IE blog Channel 9.

One of the things Dave points out in his post is the realization that RSS is more than just about news. As you know, I've been working on a report about non-blog uses of RSS for marketers (it's in the final stages, really!) and as part of the research, had a wide-ranging discussion with Dean Hachamovitch, GM of Microsoft's Internet Explorer team. I'll have more details on what the announcement means Friday afternoon.


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Boston's Hidden Restaurants

I'm still debating whether RSS is useful for sites other than news sites or blogs. Some restaurant forums I go on are starting to use it, and it seems that non-news sites are starting to look into it, too. If I can figure out a way to use RSS for my site, I may just do that, though I'm not sure how much of a help an RSS feed would be and whether it's worth the effort. Interesting stuff for sure...

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